How to decide a perfect background for product photography?

The first impression makes a lot of difference in the online market. Sales, growth, profitability, and every other thing depend on what customers see and get attracted to. To attract customers, images play the most significant role. Images are that vital part of the online business which helps in gaining the attention of the customers. Therefore, it is important for the images to be eye-catching. Images help the customers in the evaluation of the product, compare it with different options and then make a purchasing decision. Use of good images increases the credibility of the seller as well as demonstrates the product in a suitable manner.

While shooting product images, most of the time, the background is a factor which is overlooked and not given much importance. But as a matter of fact, the background can make or break the final outcome of the overall image. The background can make both positive and negative impact on customers. While searching for products, neither of the customers is interested in bright and pop color background which steals the attention instead of the actual product.

For any image, it is important for the product to be the focal point. In order to get a fit background, one must keep in mind the following points

Avoid using a busy backgroundavoid-busy-background

A background is the largest element of an image and use of a busy background will divert the attention from product to the background which is not helpful for the sellers. A busy background with a lot of elements in it is most of the time not suitable for a product image. One must also abstain from using a background with busy details as everyone is interested in seeing more of what they are searching for.

Use subtle colorsuse-subtle-colors

Bright colors look very unpleasing when you are searching for a product. Therefore, it is advised to use subtle colors for the background of product images because bright backgrounds are recommended for advertisements & banners not for a product image as I think you already visited the Apple’s website once in your life, right?

The background color has it’s great importance as it helps in making the product more visible out of the entire image. Some background colors go perfectly matched with the product, whereas some create blunders.

The light colored background is preferred for most of the product images but there are certain guidelines for images in different cases. In each case, a different color should be used as background. Also, a lot of online marketplaces have their own set of guidelines for a product image and the background color must be selected accordingly. However, for marketplaces, who do not have any guidelines, here is a guide for selecting an appropriate background color.

White backgroundwhite-background-min

The White background is preferred for almost all product images. It has a lot of reasons behind it. White is the most subtle and neutral color which has the very low impact on the image. Therefore, it is chosen as the background Other than that, the white background is timeless and never goes out of the trend or look dull. Even though being lightest amongst all shades, white has its own charm which brings the best out of the image. Also, a white background makes the image look more product-centric and the product gets highlighted instead of the unwanted background. Specifically for glass products, a white background is used.

Grey backgroundgrey-background-min

Grey, specifically its lighter shade is also equally fitting for product image background as it is not too loud and does not steal the attention from the actual product. It’s another color in the neutral family. Product images look most appealing when they have a light background color such as white and grey. Grey color of the background is also used as a substitute of white color. Where the online marketplace uses white color as the page background, grey is used as the background color for product images to distinguish the page area from an image. Product images go well with the grey background, fulfilling the purpose of highlighting the product and not appearing bright at the same time. Grey color is most preferred in the fashion stores & for 3D mannequin product images.

Black backgroundblack-background-min

The black color is although the darkest shade and may attract a lot of attention towards it at the first sight, but for some products, black color is the best choice. In case of jewelry, black background makes a lot of difference by making the diamonds and other metals shine brighter, resulting in a presentable and attractive product image.

Texture backgroundtexture-background-min

For those who may not want a plain background, yet want to remain on the basic side can choose simple and elegant textures such as marble texture, grid & gradient shades or any other texture to add a creative element to the product image.

Wooden floorwooden-background-min

For furniture items such as table, chairs, the background does not play an important role, but floor matters a lot. In such cases, the wooden floor is recommended to amplify the product image because it gives an idea of how the product will look in the real world.

Removing the background and inserting suitable one with apt color is a challenging task. Either you can DIY or let ClippingPathUnited do this for you.

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How to Make a Stippled Portrait in Photoshop?

Preparing the Photo

Open a high-quality portrait photo in Photoshop. Busy backgrounds don’t work well for stippling, so if the background isn’t a plain light color, before proceeding.

Change the photo to black and white by clicking the Image menu, selecting Adjustments and clicking Black & White. Adjust the sliders if needed to make the background as white as possible without disrupting the person’s face. For example, if the background was blue, drag the Blue slider slightly to the left to make it white. Click OK.

Photoshop's Black and White window

In most cases, the default Black and White options should work fine.

Duplicate the Background Layer in the Layers panel by dragging it onto the New Layer icon. Hide the Background Layer by clicking its Eye icon. You can use the hidden layer later in case you need to do the stippling a second time.

Layers panel

Create a copy of the Background layer

Click the Image menu, select Adjustments and increase the Brightness and Contrast to make the details crisp.

Brightness/Contrast window

In this example, the Brightness is set to 29 and the Contrast to 37.

Select Blur from the Filter menu and click Surface Blur. Add just a bit of blur to smooth out the image.

Surface Blur window with Preview

Here, the Surface Blur Radius and Threshold filters are to 5 and 8, respectively.

Invert the photo by pressing Ctrl-I, or by clicking Adjustments under the Image menu and selecting Invert. The photo should now look like an old film negative.

Applying the Stipple

Open the Filter Gallery under the Filter menu. Click Texture and then click the Grainthumbnail. Change the Grain Type to Stippled.

Grain Filter options

Using a Contrast of 100 makes a portrait look like a Che Guevara poster.

Begin by moving the Intensity and Contrast sliders to the middle and then adjust them as needed. Zoom in and out of the Preview image to be certain you get the effect you want. Click OK.

Grain Filter showing the preview

In this example, an Intensity of 43 and a Contrast of 46 works best.

Zoom into the photo by 3000 percent so you can see the individual pixels and then open Color Range from the Select menu. Click on a light square and adjust the Fuzziness to about 100. Click OK. Press Delete to remove all of the light pixels and return the Zoom to normal.

Color Range window

The Fuzziness is set to 103 in this example.

Select Invert from the Select menu to select all of the dark pixels. Open the Imagemenu’s Brightness/Contrast option. Decrease the Brightness slider to -150 and increase the Contrast to 100. Click OK.

Brightness/Contrast window

A dark, high-contrast removes gray pixels.

Zoom in and out to examine the grain that makes the stippled effect.

a stippled eye

Zooming into an eye to show the stippled portrait.

The portrait is now completely stippled. The first time you do this, you may not get the result you want. You can use the History panel — available under the Window menu — to go back and start again, or delete the current layer and use the hidden Background layer to begin again.

How to source and prep images for an ecommerce website

When you’re running an eCommerce store and selling other people’s products, it’s not always easy to get the images from the suppliers, in fact sometimes it’s like pulling teeth!. I’ve put together a quick tutorial to show you how to go online and find clean, high-quality images for your site as well as how to prep them using photoshop or other image editing software if they need it. I also talk about ideal pixel sizes and shapes for eCommerce stores as well as making sure your images are named with SEO in mind.

 

TRANSPARENT MATERIALS ON INVISIBLE MANNEQUINS

Trickier invisible mannequin items include sheer, transparent or translucent materials, fabric with cut out details, or a mixture of all these elements! There are a number of different approaches to photographing these styles, a selection of these are shown here.

JEWELLERY PHOTOGRAPHY

We are MEGA pros when it comes to product photography but we get especially excited by the challenge of shooting jewellery. With more shine, sparkle and accompanying pressure than nearly any other photographic niche, professional jewellery photography demands near-faultless results and it’s our job to make sure all our clients get just that.

A combination of studio trickery, post-production bling and more than 30 years of experience, our jewellery images will get your little gems standing out from the crowd in the increasingly busy world of e-commerce competition.

 

 

While we love any excuse to rave about how skilled we are in our photographic knowledge, jewellery photography is one area where we also need to talk about commercial understanding. Particularly if you have product numbers in the tens or hundreds, we appreciate that you might not have the budget to allow us to spend hours photographing and retouching each piece. Yes – we do spend hours – particularly if an image is going to be used for print advertising, or in large format. But for an online product listing, which might be updated every few months, and might be one of several hundred other jewellery items on the page – balancing the cost with the perfection is just as much a skill.

So don’t be afraid of our quality! We’re not (last sentence aside) pumped up, ego-heavy photographers – we’re hard working folk who will always try to find a solution that fits our clients’ budgets.

You can read more about our techniques and our studio methodology on our blog pages. In particular, the art of focus stacking, and our take on top jewellery retouching are exciting reads, for those in the industry. Otherwise, just enjoy some shiny, shiny pictures….

 

 

How to make a dynamic business portrait?

Group portraits are always appreciated by companies. It’s the way to personalize your communication and get out sanitized visuals and formatted image banks.

Discuss with leaders or communication managers

Discover the company, its history, its activities and its objectives is the preliminary step to the shooting. This helps to understand the message that the company wants to go through the photo.

Shooting

I install my studio (lighting and background) within the company. Each person is taken individually. “Head-to-head” with the camera is not an easy exercise. I then try to create a friendly atmosphere, to build trust while discussing the work of the person, his hobbies, his passions. I like to observe how people speak, memorize gestures.

With or without accessories… Imitating movie posters…

Play with logo letters, share an event

Post-production

All the individual images are cut out, retouched and put together to form the team’s photo.

The advantages of this method of shooting

  • we avoid the cliché of the school photo
  • no one is hidden, everyone has the same importance
  • no unsightly shadow produced by the neighbor, everyone receives the same light
  • if a new collaborator joins the team, we can add it (and conversely)

Your opinion counts! Tell me if what you think of this kind of portraits. Thank you.

You can find some examples of my work on Our website

Easy Noise Reduction Tutorial in Photoshop

Have you always been scared of increasing the ISO on your camera in dim light because of the resulting noise in the images? Has this discouraged you from taking pictures in low light?

Fret not. This tutorial will take care of all your ISO noise anxieties and will let you go trigger happy during night shoots.

Noise reduction in Photoshop

  1. Open the image on which you need to reduce the noise.
  2. If you see the image panel, you’ll notice that the image will be opened as a background layer. Create a duplicate of the background layer (just in case).
    2
  3. Having selected the duplicate layer to go to Filter -> Noise -> Reduce Noise. A new window will open up with some sliders in it. Let’s break them down one by one.
    reduce noise window
  • Strength: This slider, affects globally. That means it will eliminate the noise pixels in the overall image.
  • Preserve details: Pixels tend to get blurred while reducing noise. The preserve details slider will bring back the texture and other small details in the image. Different combinations of strength and preserve details slider work differently for different images. You will have to experiment to see which combination gives the best quality.
  • Reduce Colour noise: This slider will reduce any floating colour pixels due to chromatic aberration.
  • Sharpen details: The blurring of noisy pixels may result in reducing the sharpness of the image. Use the sharpen details slider to restore sharpness in the image.
  1. At the end of all the sliders, you will see a checkbox that says “Remove JPEG artifacts”. This will remove any noise that may occur while saving the image as a JPEG.
  2. If you want to make noise reduction specific to the RGB colour channel, click on the advanced tab.
  3. Select the desired colour channel and make the adjustment to the strength and preserve details slider.
    channel wise noise reduction
  4. Once you are satisfied with all the changes, hit ok and the edited image will open in Photoshop.
  5. Unhide the layer on top to reveal the background layer. You will notice that noise has reduced from the original layer to the duplicate layer.
  6. Save your image and you are done with reducing the noise.
    noise reduction

Try more night shots

Now that you know the secret, try more night shots. ISO is a very good feature in digital camera if it only wasn’t for the resulting noise. Hopefully, camera manufacturers will try to come up with ways of minimizing the noise grains at high ISO but until then, this little Photoshop technique should do the trick.

Advantages of Digital Image Processing

image-processingWhen it comes to digital image processing, there are many different things that can be done. Ideally, in this multimedia world, it is really important to make sure that you offer the most attractive images. Unless otherwise noted, almost all high definition pictures you’ve received on the web have been digitally changed. This brings us to the need of the best image processing services.

Below are some advantages of digital image processing:

Google search algorithm for images: – Google search algorithm has been completely changed. Now Google can read images better and display quality results in their search engine. Google images/photos may be able to find and read and display similar category image results online. So it’s good for digital images processed by a specialist for quality and gets in Google search. Having a digital image can increase accuracy, high speed.

Flexible format: – According to the requirement, the image can be made available in any desired format.

Keywords in online e-commerce: – Digital images provide visual results that you want to show or not. So it directly talks to the people and influences the minds of the people. If we display quality pictures where the user can communicate (shopping) can show interest. If the quality of the image and the representation mark are not there, then the possibility of losing business or customers may be more.

Digital image processing plays a very important role in education: – Through digital image, we move advanced pieces of knowledge into linear algebra, data, possibilities, signal processing, geometry, algorithms, machine learning, data science and software development. Can. For example, the digital image can display any status properly. Due to the loss of revenue for doctors, the medical diagnosis was done more accurately and accurately rather than the old school methods to identify on the basis of visible symptoms.

Digital Image Processing in the Publishing World: – Nowadays every book is available on a digital platform. The demands and needs of the people are changing, therefore the optimized digital book needs today’s generation.

In the business world, every small and big thing is being analyzed. Therefore, you have to do your best to ensure that all images follow the same professional standards. You can offer some of the best image editing services of reality Premedia.

Product Photography: Dave’s Coffee Syrup, great product, tough to shoot

This very simple product shot was in fact very, very, challenging due to the 360 degree reflective surface at the top of the bottle. I tried every trick in the book but could not stop the bottle from picking up some part of the studio, shoot enclosure or my equipment.Check out my work  at www.GeorgeRossPhotography.com.

I set the product on a translucent white still life table and shot two strobes through the table, from underneath,  to create the white background to remove the need for post-processing to keep the costs down. It creates some bleed around the edges but this was deemed acceptable without the expense of post-processing. I then use three softboxes with continuous lamps to light the product.

Recognizing that reflection was going to be problematic I attempted to use a shooting tent (typically, I avoid using shoot tents) but the bottle picked up too much detail from the tent. To solve this problem, I used white foam board, furring strips and duct tape to build a shoot enclosure which was broad and wide and only a few inches taller than the bottles and this did the trick proving a uniform reflective surface on the bottles with no external detail.

Often, what seems like a simple photo shoot can become very complex but where there is a will there is away.

Dave’s Coffee Syrup is an iconic Rhode Island product.

Dave’s Coffee, located in Charlestown, Rhode Island, is a Certified Organic Coffee Roaster and a member of Farm Fresh RI (which unites local Rhode Island food producers with consumers, restaurants and markets).

A full-service photo editing, Mostafa specializes in product photo editing, website photo editing, sports and portrait photo editing Located in Richmond, Rhode Island, wherever his clients need him. Call 01706619992

 

WHY PRODUCT PHOTOGRAPHY SHOULD BE A PRIORITY FOR YOUR BUSINESS

A long, long time ago if you were to look at newspapers, they’d be filled with mostly text and possibly some hand-drawn graphics. Today we live in a digital world of jpegs, pdfs, mp3s, and other media types. Moreover, today’s young people are much more visually-oriented to the point where Instagram– a social media site devoted to photos and videos—is growing as fast as any site on the web. It’s no wonder, then, that social media giant Facebook bought Instagram for $1 billion– they know where the money is.

Product photography is vital to your business today. Photos (and videos) are what sell products online. Rather than reading a long text of words to find out about products, today’s consumers are even more about how something looks, and how it’s photographed could positively or negatively affect their impression of a particular item.home-slider-choices-product-set

 

Competition for people’s eyeballs is fierce, so what’s going to make your product stand-out from the rest? It’s often all about the quality of the image you feature. The better the pictures are on your e-commerce site, the more likely you are to have visitors browse, check out your products, and hopefully make a purchase.

Whether you’re a small or large retailer, your success will largely depend on how the marketplace (aka people) perceive you. Just like certain people on dating sites get passed over because their photos are blurry, fuzzy, out of focus or not well done, so do products which aren’t photographed in the most visually enticing way. Professional photos will help enhance your brand and leave a favorable first impression. Think of it from a consumer’s point of view – wouldn’t you feel more comfortable purchasing from a website with professionally done photos?

When pictures are taken, smartphone screens should be kept in mind, since that is exactly where most people will be viewing them. We live in a mobile world where people take their tablets and phones everywhere, so it’s important to remember to cater to your audience. When people are browsing on your company’s site, they expect it to be responsive to the device they are using. If they have to continually resize their screen to look at a product picture, it could cause them to leave the site and go to a competitor’s instead.

If you’re trying to sell things to people today, the main way to reach them is via photos on your e-commerce and social media sites.  Social media sites like Instagram and Facebook, consume an inordinate amount of people’s time. They’ll notice any visuals that look attractive and stand-out from the rest.

Are you in the market for high-quality visuals of your products? Have Mostafa Production handle your photos; call 01706619992 today for more info about their professional product photo editing services.